Certified Lead Management Program

CRM Provider Switch

The Mazda Digital Certified Program supports a range of certified Lead Management Providers for capturing lead responses and activity data for lead management, helping ensure consistent lead management and reporting across the Mazda network. If you would like to switch to a different certified CRM provider, please complete the form below and submit your request.

Once your submission is received, our support team will review the request and work directly with your new CRM provider to coordinate the integration, configure lead routing, and validate that lead delivery is functioning correctly. Please note that a new CRM route cannot be enabled until the previous CRM route has been confirmed for removal. This process helps ensure a smooth transition and prevents disruptions or duplicate lead routing.